
Join us for Innovate & Elevate: Book Marketing Leaders, an inspiring panel event featuring trailblazers who are transforming the way books reach readers. This interactive session brings together industry leaders to share the latest strategies, tools, and cutting-edge approaches driving the future of book marketing.
Featured Speakers:
Desireé Duffy
Founder of Black Château, Books That Make You, and The BookFest®. Desireé is recognized for her innovative multi-media promotional strategies and community-building events for authors and book lovers.
Jared Kuritz
President and CEO of STRATEGIES Public Relations and CSO/CMO of Zoundy, an innovative audiobook marketing platform. Jared has worked with traditional, hybrid, and indie publishers and authors internationally for over two decades.
Learn more at strategiespr.com and zoundy.com.
Kathleen Kaiser
President of the Writers & Publishers Network, acclaimed author, podcast host, and co-founder of ProBookLaunch. Kathleen’s five-decade career spans music journalism, publicity, and digital innovation in publishing.
Discover more at KathleenKaiser.com.
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In today’s landscape, traditional publishing can often lead to disappointing results, with many independent authors selling fewer than 200 copies of their books. However, the rise of online courses presents an incredible opportunity to tap into a more lucrative revenue stream. With the potential to earn thousands per sale, online courses vastly outshine the typical royalties of just $1-$3 per book.
Join us for this insightful webinar, where we will explore how to effectively utilize your existing content as a dynamic marketing tool. Discover strategies to maximize your financial returns and elevate your author brand through course creation. Don’t miss the chance to transform your expertise into a thriving online business!
Assess Your Book's Potential: Analyze how your book can be
structured for course development.
Identify Your Target Audience: Define the demographics and psychographics of your ideal learners.
Content Creation Strategies: Get step-by-step instructions on converting your book into a structured course outline.


Extensive Experience: Over 25 years in the publishing and marketing industry.
Expert Guidance: Specializes in practical tips and techniques for all skill levels.